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Coconut Water By Natural Raw C and Pete Evans Launched!
Monday, 18 February 2013 14:50
Pete Evans, chef, health advocate and star of Sevenâ€™s hit series, My Kitchen Rules announces the launch of 100% Natural Raw C Coconut Water.
â€œWeâ€™re thrilled to have one of the food industryâ€™s most creative, charismatic and healthy stars join the teamâ€, Natural Raw C co-founder, Scott Mendelsohn said in a statement.
Pete Evansâ€™ personality and passion for healthy products are a fantastic fit for Natural Raw C and we look forward to working togetherâ€™. Scott added.
The increased demand for coconut water worldwide is due to its natural hydrating qualities and a great source of nutrients including calcium and magnesium. Coconut water also contains the same amount of potassium as a banana.
Packaged in a unique re-sealable tetra pak, Natural Raw C coconut water is the water (not the milk!) found in seven month old green coconuts sourced directly from Thailand. It is totally pure and 100% natural with no added sugar, preservatives and is fat and cholesterol free.
â€œThe recent explosion of the coconut water category can be explained relatively simply; it meets growing consumer demands for natural, healthy productsâ€, comments Pete Evans.
We have been enjoying coconut water in my house for some time now, straight from imported coconuts so when an opportunity to launch a packaged version for all Australian families to enjoy, I jumped at the chance. My partners in Natural Raw C have the business experience and the same passion for coconut water, keeping it pure and healthy, as I do and we are very proud to share this with the Australian publicâ€.
Natural Raw C is available in two re-sealable sizes, 330mL and 1Litres. The 1 litre stock is being rolled out across Australia now with the 330mls being available by the end of February. It is also being stocked at BU Organics, Pete Evans new health food store in Bondi Junction, Sydney.
Evans and the Natural Raw C team will also donate a portion of profits to both a local and overseas charity providing to help disadvantaged children.