Australian Company Tackles Indian Telemarketing Shortcomings

Australian Company Tackles Indian Telemarketing Shortcomings

Wednesday, 13 July 2011 10:59

ITEL Marketing, a lead generation company serving Asia-Pacific, has launched the world’s first Gen Y telemarketing training to the public online. iTEL Marketing hopes that the training will help to improve the quality and professionalism of telemarketing between India and Australia. The primary focus of the first training module is the most common subject matter for businesses of all sizes, cold-calling.

Their training is built on nearly a decade of skills and knowledge and uses interactive video to aid learning. The first telemarketing training video has already been released on YouTube. An additional 10 modules are rolling out during 2011.

“Our telemarketers are mostly Gen Y and didn’t engage well with our traditional classroom lessons”, explains Molita Coelho-Lewis, General Manager for iTEL Marketing. “Video training greatly improved our telemarketer’s ability to develop high quality leads for our clients” said Coelho-Lewis, “Our animation makes heavy use of social media and we are very happy to share our knowledge with Indian organisations to help them grow their business in Australia.”

To see iTEL’s training, please visit http://YouTube.com/user/ColdCallingTraining or visit http://itelmarketing.com.au for more information about the company.

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Media Contact:
Fab Capodicasa
+61 4 3431 5428
[email protected]

About iTEL Marketing:
iTEL Marketing is an Australian telemarketing agency offering B2B lead generation, appointment setting and recruitment of in-house telemarketing staff. iTEL Marketing is based in Sydney and counts amongst its clients IBM, CISCO, Ernst & Young and FairFax Digital.

October 12, 2017

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