PRESS RELEASE: Australian businesses urged to register for 2019 Business Clean Up Day to launch new Guinness World Records challenge

Australian businesses urged to register for 2019 Business Clean Up Day to launch new Guinness World Records challenge
The national event on Tuesday 26 February is a unique opportunity for the Australian business community to help set the criteria for a new Guinness World Records challenge for the most employees engaged in an environmental Clean Up at any one time.
Registrations and information about the many different options for businesses looking to organise an event or get involved on Business Clean Up Day are available online at www.cleanupaustraliaday.org.au
According to Terrie-Ann Johnson, Managing Director of Clean Up Australia, the environmental charity is working with Guinness World Records to create a category for the greatest number of employees engaged in an environmental activity at any one time.
“We aim to use 2019 Business Clean Up Day as a platform from which to launch our formal record attempt in 2020, and encourage all Australian Businesses, regardless of size, to rise to the challenge to help formalise this as an official entry in Guinness World Records,” said Terrie Ann.
“2019 will be our trial run, so we need lots of participants to demonstrate that Business Clean Up Day represents the best global performance of employees taking action to protect their local environment and help clean up litter before it pollutes our precious parks, bushland, waterways and oceans and kills our wildlife.”
“We need to demonstrate that our systems can measure the outcomes and provide accurate evidence to prove that we reached the participation levels we claim. This will establish a formal way for others to challenge our record encouraging even more environmental activity.”
Ian Kiernan AO, founder of Clean Up Australia, was a firm believer that each of us needs to take responsibility for looking after the environment – and that any change starts with you.
“Ian was a competition ocean yachtsman, and would have loved the opportunity to break a world record. So come on Australia, get your work colleagues together to take up the challenge to make 2019 Business Clean Up Day bigger and better than ever, in honour of Ian and setting the benchmark for a world record in the process,” said Terrie-Ann.
Along with registering a Business Clean Up site or making a donation to help Clean Up Australia fund our environmental advocacy work and provide the materials for the thousands of community volunteers each year Australian businesses can become a Business Supporter, Business Ally or Advocacy Partner.

“Australian businesses are in the perfect position to be role models for the rest of the community and be seen to take action and play their part in caring for the environment.”
“Change starts with you.”
To participate in the 17th annual Clean Up Business Day register at www.cleanupaustraliaday.org.au
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For further information about participating local businesses, interview opportunities and photos please contact Tracey Wigg on 0419 141 266.