PRESS RELEASE: The Benefits Of Open Ended Play: Why A Melbourne Mum Created The Ultimate Kids Sofa

MELBOURNE, VICTORIA  – 15th DECEMBER 2020 – While struggling to find ideas to keep her 3 year old daughter entertained during Victoria’s Covid-19 lockdown and inspired by the open-ended play philosophy, Melbourne mum Yolanda Douglas created Funsquare sofas to fill what she saw as a gap in the market for good quality, Australian made kids sofas which could also be used as human sized building blocks for imaginative play.

“We didn’t want our daughter to be sitting in front of the TV for the whole day but couldn’t find anything in the market which allowed her to play and be active indoors, but also allowed her to use her imagination,” Mrs Douglas said.

Open ended play or imaginative play is a type of play that encourages children to follow their imagination with no limits or boundaries, often using a simple set of items or materials which can be used for more than one purpose such as wooden blocks, clay, milk crates, fabrics etc. Blocks are particularly good due to their ability to be transformed into anything that the children want to create. Instead of wooden blocks however, Funsquare sofas are made with foam and are human sized so that kids can actually play on and interact with their creations.

The benefits of open ended play are well known, and include the stimulation of children’s creativity and imagination, fostering leadership and decision making skills, and developing motor skills, communication and concentration.

The Funsquare sofa consists of 4 pieces: 1 x Thick Base, 1 Thin Base, and 2 x Trapeziums. Made from high quality foam and covered with microsuede, kids can jump, roll, hit, and land on their creative builds without worrying about safety or injuries.

In line with 2020 as being the year of the great reset, Funsquare is bringing back the power of creativity and imagination to playtime which unlike Covid-19, is hopefully here to stay.

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About Funsquare

Funsquare is a local start-up business created by Melbourne mum Yolanda Douglas. Struggling to find multi-functional modular play sofas in the market, Yolanda decided to create Funsquare and bring the world of open ended play to Australian families. Funsquare sofas are Australian Made and available to purchase from 8pm AEST on Thursday, 17 December 2020 with free shipping available for a limited time only. To learn more about Funsquare, visit www.funsquare.com.au