PRESS RELEASE: MasterFix expands into ACT and New South Wales and launches national skills academy to meet soaring demand for home renovation and maintenance

MasterFix expands into ACT and New South Wales and launches national skills academy to meet soaring demand for home renovation and maintenance

MasterFix, the rapidly growing Australian property maintenance and home renovation group, has announced its expansion into the Australian Capital Territory and New South Wales, marking a significant milestone in its national growth strategy.

Founded in Victoria and now operating a mix of corporate teams and an expanding franchise network, MasterFix has seen accelerating demand from homeowners seeking reliable trades solutions delivered through a structured and quality-assured model. The company reports a strong uplift in enquiries in 2025, driven by ageing housing stock, increased pre-sale renovations, and consumer frustration with fragmented or unreliable trade services.

Chief Executive Wayne Morris said the expansion into ACT and NSW reflects both consumer demand and the company’s ambition to build a coordinated national network.

“Across Australia we are seeing the same pattern. Homeowners want dependable tradespeople, consistent quality and a single point of accountability. By expanding into ACT and NSW we are meeting that need while giving skilled tradespeople and handymen a structured pathway to build a profitable business under the MasterFix brand,” Morris said.

MasterFix Academy launched to address workforce shortages

Central to the expansion is the launch of the MasterFix Academy, the company’s new national training and capability platform designed to professionalise the handyman and small-renovation sector.

The Academy provides structured training in bathroom renovations, carpentry, plastering, waterproofing, tiling, quoting methodology, customer service, site safety and small business operations. It is specifically designed to support new franchisees, upskill subcontractors, and provide career pathways for people entering the trades sector later in life.

Morris said the Academy was created in response to widespread skill shortages and inconsistent workmanship standards across the industry.

“There is no shortage of demand for quality trades work in Australia, but there is a shortage of trained people delivering it. The MasterFix Academy equips our network with real-world, practical skills, predictable job standards and a clear understanding of how to deliver work at the level our clients expect. It also ensures consumers receive a consistent experience regardless of location,” he said.

A scalable model built for a fragmented market

MasterFix operates a franchise structure that allows tradespeople to focus on delivering work while the central team manages national marketing, lead distribution, systems, training, administration support and supplier relationships. Franchisees benefit from established quoting templates, operational systems, brand presence and centralised procurement.

The model aims to bring greater professionalism to the small-job and medium-renovation market, where consumers typically rely on sole traders with varied service standards.

By adding ACT and NSW to its footprint, MasterFix now has presence or active recruitment across Victoria, ACT and New South Wales, with plans to open additional territories through 2026.

Meeting changing consumer expectations

The company notes that homeowners aged fifty plus increasingly seek pre-sale improvements such as kitchen upgrades, bathroom refreshes and exterior repairs to maximise property value. Many lack access to traditional finance, a gap MasterFix is working to fill through partnerships with specialist lenders.

Morris said demand patterns are changing rapidly.

“We are seeing older homeowners wanting to unlock value before selling, young families needing reliable maintenance, and property investors wanting one partner to manage recurring works. This is where our model provides real value,” he said.

A national brand in the making

The expansion into ACT and NSW, combined with the launch of the MasterFix Academy, positions the company as a significant emerging player in the fragmented home-maintenance and renovation sector.

“With strong demand, a structured franchise model and a national training platform now in place, we see a clear pathway to becoming Australia’s most trusted name in small renovations and property maintenance,” Morris said.

MasterFix expects to announce additional franchise territories and Academy cohort intakes early in the new year.

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MasterFix expands into ACT and New South Wales as it prepares January launch of national training academy

MasterFix, the fast-growing Australian property maintenance and home renovation group, has announced its expansion into the Australian Capital Territory and New South Wales, marking a significant step in its national growth strategy and strengthening its position in Australia’s fragmented trades sector.

Founded in Victoria, MasterFix has scaled rapidly through a hybrid model combining a corporate trades team with a growing franchise network. The business reports a strong rise in demand from homeowners pursuing small to medium renovation works, pre-sale upgrades and ongoing property maintenance. This growth has been driven by ageing housing stock, increased renovation activity and consumer appetite for reliable, professional and consistent trades services.

Chief Executive Wayne Morris said the company’s expansion into ACT and NSW reflects both the momentum of the brand and a broader consumer shift.

“Homeowners want dependable tradespeople, predictable outcomes and a business that takes accountability for the full job,” Morris said. “By expanding into ACT and NSW, we are meeting growing demand while providing skilled tradespeople and handymen with a supported pathway to build a profitable business under the MasterFix brand.”

MasterFix Academy to launch in January

A key component of the company’s expansion strategy is the launch of the MasterFix Academy, a national training and capability platform that will formally open in January.

The Academy delivers structured, practical training across bathroom renovations, carpentry, waterproofing, plastering, tiling, quoting, customer service, safety and small business operations. It is designed to lift workmanship standards, support new franchisees, and create a pipeline of skilled workers at a time when trades shortages continue to challenge the Australian economy.

Morris said the Academy is central to MasterFix’s long term vision.

“There is strong demand for quality trades work, but capability and consistency are uneven across the market. The MasterFix Academy will give our people the structured training, systems and confidence they need to deliver work to a consistent national standard,” he said.

National relationships underpin scaling strategy

Beyond training, MasterFix is also building national supplier and strategic partnerships to support its expansion and provide consistent pricing, materials access and operational efficiencies for franchisees across Australia.

These relationships, which include national building suppliers, technology partners and finance providers, are aimed at improving franchisee profitability and ensuring customers receive reliable service regardless of location.

“Our goal is to create a unified national network supported by strong commercial partnerships,” Morris said. “This allows our franchisees to compete with much larger operators and ensures our clients benefit from better pricing, faster access to materials and a more professional service.”

A growing national footprint

With ACT and NSW now added to its operational footprint, MasterFix is active across Victoria, the ACT and New South Wales, with further territories planned for release in early 2026. The business continues to see strong interest from tradespeople seeking a structured business model and from homeowners looking for a trusted provider to manage both maintenance and renovation work.

“As demand continues to grow, we see a clear opportunity to build a national brand in a sector that has historically lacked consistency,” Morris said. “The Academy launch in January and our expanding partner network position us well for sustained growth.”

MasterFix expects to confirm additional territories and the first Academy intake schedule in the coming weeks.