PRESS RELEASE: Canadian breakfast success story Yumi launches ‘organic overnight oats’ in Australia
Sydney, November 11, 2025 – Yumi’s organic overnight oats are a Canadian success story; after taking North America by storm, they have landed on shelves in Australia. Developed by a team of dieticians and designed to be good for people and the planet – Yumi’s organic overnight oats offer a time saving and sustainable way to have a low-sugar nourishing breakfast ready to grab-and-go. Yumi’s best-selling Starter Pack includes a reusable glass jar and shelf stable sachets of mixed delicious flavours such as Blueberry Vanilla and Apple Cinnamon.
The dietitian designed jars remove the guesswork: simply fill to the lines with milk, refrigerate overnight, and wake up to an organic, tasty, and nutrient dense breakfast that stays fresh for up to five days once prepared. With minimal clean up and single use packaging, Yumi encourages consumers to make one for every morning of the working week in one go. Simply add fresh fruit and toppings for an even healthier start to the day.
Zoey Li, Yumi’s Founder, shares “Yumi aims to help build healthy eating habits and support sustainable routines. It’s not just about creating a nutritious product, it’s about creating a product that people can build into a realistic, long-term breakfast habit – that fits well into a busy lifestyle.”
Raw oats are rich in plant-based iron, zinc, and proteins, and can provide essential nutrients including vitamin B12. They are a rich source of prebiotics and resistant starches, making them ideal for promoting gut health and keeping tummies full for longer. Yumi’s organic oats are soaked rather than cooked, so they retain maximum B‑vitamins, antioxidants, and prebiotics. With only 210 calories per serve, Yumi’s mood boosting breakfast contains less than 6g of sugar and more than 20% of the recommended daily amount of fibre for women.
Zoey Li is looking forward to telling her story, she says “Australian consumers are health‑conscious and time‑poor, so we believe our nutritional organic overnight oats can become a national breakfast staple. Our overnight oats not only save time, but they are also a nutritional powerhouse, and they meet the Australian demand for sustainable packaging”.
The range also features flavours such as Maple Cranberry, Peaches and Cream and Dark Choco. RRP $9.95. Available at IGA and quality independent grocery stores.
For a link to a selection of images, interviews or to have a sample sent to you, please contact:
Rachel Taylor, Media Monkey ([email protected] / 0416 112 101)
