PRESS RELEASE: Dog Owners Shocked by These Eco-Friendly Pet Sprays

Sunshine Coast, Australia – 08 April 2025 – After selling out within days of a soft launch to Oh Crap’s loyal customer base, Brady’s eco-friendly pet sprays are now available to the public—and dog owners can’t get enough.

From the team that brought you Oh Crap’s award-winning compostable dog poop bags, Brady’s is tackling the next big mess in pet care: plastic bottles and chemical-laden sprays. The new range—Brady’s Pet Urine, Stain & Odour Remover, Don’t Pee Here – Indoors, and Don’t Chew This—offers dog owners a refillable, no-compromise alternative that’s kind to pets, homes, and the planet.

“We knew our fellow dog owners were looking for sustainable, eco-friendly choices,” said Henry Reith, founder of Oh Crap and Brady’s. “But I was still surprised when we sold out in just a few days. I’m so excited we can now share this with the public—because there should never be a reason not to choose eco.”

No More Single-Use Plastic Bottles
Unlike conventional sprays that come in single-use plastic bottles, Brady’s sprays come with a Forever Bottle. Customers simply add water at home to a compact cleaning tablet—cutting out unnecessary shipping weight, plastic waste, and environmental impact.

“It doesn’t make sense to ship water around the world,” Reith said. “Our customers add water at home, the magic happens in their own bottle—and just like that, they’ve got an effective, eco-friendly spray that works.”

Brady’s sprays are Australian-designed and the first of their kind globally, delivering powerful cleaning and pet-training results without the plastic guilt.

Sustainable Choice, Without the Price Tag
Brady’s sprays are priced to match mainstream options, removing one of the biggest barriers to sustainable living. The Starter Kit (Forever Bottle + 2 Tablets) is just $29.99, and Refills are just $24.99—making it easier than ever for pet owners to ditch the waste without compromising on quality or cost.

The Beginning of a Bigger Mission
Brady’s is the sister brand to Oh Crap and the next step in a larger mission to eradicate single-use plastic from pet ownership altogether. These sprays are just the beginning.

“We changed how people pick up poop,” Reith said. “Now we’re changing how they clean up after their dogs, too.”

Available Now
Brady’s eco-friendly sprays are now available at www.ohcrap.com.au/sprays.

About Oh Crap & Brady’s
Founded in 2014, Oh Crap is on a mission to eradicate the 4% of landfill that is dog poop wrapped in plastic bags that will never break down. Known for their award-winning, certified compostable dog poop bags that break down within six months, Oh Crap has helped dog owners across Australia make sustainable, earth-friendly choices.

Brady’s, their sister brand, is expanding that mission—starting with the world’s first eco-friendly, refillable pet spray range. Together, they’re helping pet owners eliminate single-use plastic from pet ownership, one good choice at a time.

Follow Oh Crap:
Facebook: facebook.com/OhCrapPets
Instagram: instagram.com/OhCrapPets
Web: www.ohcrap.com.au

Media Contact
📞 Henry Reith – Crapologist & CEO, Oh Crap
📧 [email protected]
📱 +61 467 586 004