PRESS RELEASE: Take me anywhere – Nikki Williams launches new range at exclusive Eastern Suburbs event

Latest Press Release

Tuesday 1 June 2021: When it comes to the boutique labels, the ones we turn to when we need something stylish, well designed but without an eye watering price-tag and a plan to purchase duty-free, the launch of the latest designs often take place at invite only, private events.

With Mumm Champagne flowing, “take me anywhere” – a collaboration between Nikki Williams handbags, MyWorld jewellery, CoCo Ribbon and supported by POPCOM fit this bill.

Held at the Bellevue Hill home of Amanda Lacey, founder of POPCOM a PR agency, the exclusive event revealed Nikki Williams chunky chains, hand-braided leather and luxe golden clutches.

“It was a pleasure to share my latest collection alongside other local designers before it is available in stores,” says Nikki Williams

“Private events are always well attended; we always have a lot of fun, and I am lucky to have loyal followers of my brand.”

The event was attended by over 100 women, who enjoyed five-star catering by Sixth Sense Agency, Model Co gifts and a chance to win a Luxury Sydney Harbour Cruise by uploading a tagged photo in front of the media wall.

MyWorld founder Skye Mackay said that private events are a great way to showcase her line in an intimate setting.

“Generally, jewellery is a highly personal purchase, to be able to give our followers an up close ‘touch and try’ opportunity, we can enhance the overall experience.”

For more information about the ‘take me anywhere’ event, Nikki Williams handbags or to request additional images, please contact Amanda Lacey [email protected].

Media Contact:
Amanda Lacey
[email protected]
+61 418 488 570

Media Contacts:

Name: Amanda LaceyCompany: Nikki WilliamsEmail: [email protected]Phone: +61 418448570

Attachments:

June 1, 2021/by Reland Pigte

About Nikki Williams

POPCOM works hard to elevate reputation, create conversation and build brands. We do this through impactful, strategic campaigns.

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